• stuck?   
• tired?   
• fed up?  
• reactive?   

The Blue Mind Company is a boutique consulting business that provides advisory and mentoring services and works with founders, executives and managers in the start-up and scale-up ecosystems, corporate innovation and the gig- and flex work ecosystems.  

We mentor, coach, advise and are a discussion partner/sparring partner. Whether it is making your business thrive, scaling your business to new heights, or simply giving you the freedom to do more of the things you enjoy most, we want to help you overcome those things holding you back from taking action and achieving these goals and your dreams. 

• mentor 
• coach 
• trusted advisor  

• C-level executive 
• founder 
• leader  
• a client success team or team being (part of) a start-up, scale-up or medium sized or large corporate.   

OUR SERVICES 

• MENTORING: You can’t do it alone. You need a trusted partner who can provide objective feedback, help you set and accomplish goals, and help you make tough decisions. Your partner should be someone who knows you, has a good grasp of the industry you are in and understands the challenges you face.  

As a seasoned professional, I have encountered almost any imaginable situation and challenge. Moreover, I have learnt that I am capable to get to the bottom of things in a relatively short time frame, by listening carefully, asking the right questions, which may be painful at the right point in time, and thus helping you to come to our own conclusions on what is next, either in personal development, strategic choices, or simple iterations.  

I will never tell you what to do, but simply help you to organise your mind and reach the insights that you need to move on. 

• ADVISORY: Do you want to take your leadership to the next level? Leadership skills are a crucial part of being a successful entrepreneur or manager. Without effective leadership, any organisation will fail to thrive. You need to motivate both yourself and your team to improve productivity, increase sales and enhance overall performance. Developing these skills is essential for both personal and business or corporate growth. At the heart of any type of business coaching is a partnership that carries you to full success.   

I will/can support you by …XXXX <insert Rienk’s personal & professional experience in this field) 

• COACHING:  What – exactly – is business coaching? In one simple sentence: business coaching is a catalyst for change. It is an ongoing series of focused conversations to help clarify what is important to you and to break it down into specific goals and actions.  

Along the way, I will help you uncover and address anything that is holding you back, and then create tangible, lasting change. It is about working on your company as well as in it. It is about building an effective organisation that works properly to benefit you, your team, and your customers. 

Network Ninja  

• Open up my black book, and help you to quickly building and maintaining a network in any ecosystem  
• Navigate the political & regulatory stakeholder minefield in an agile and smart way, and orchestrate the desired outcome with all stakeholders happy  
• Open otherwise closed doors and get your slot in C-level executives’ agendas  

Opportunity Architect  

• As I am an authentic entrepreneurial spirit, a quick thinker and an ideator, I will never fail to identify opportunities. Also – or particularly – within a complex international environment.   

• Let’s talk about your product, your plans, your vision and your challenges, we will identify opportunities, either to iterate, or to completely venture into new waters. Guaranteed!  
• Execution accelerator  
• Everything stands and falls with the team, the timing and the execution. Let me help you with orchestrating your opportunities in a complex multiple stake holder environment and bring them to the finish line with a can-do-mentality.  

Gig-Economy Advisor  

• With my extensive knowledge about the going-ons in the gig-economy, the broader flex worker sector -which is a heavily regulated and scrutinised sector that is subject to public debate and uncertain future Dutch and European legislation and supervisory policies- I can be your sparring partner during you journey into unchartered territories and help you navigate through regulatory challenges, funding rounds, and payment solutions, including implications of WFR, WDBA, WAB and the European platform workers directive.  

Start-Up Deal Maker  

• Have an idea, product, innovation.   
• Are you struggling with the go-to-market? How to close the deal and get your very first clients, or even find an appealing pilot partner? Tell me your story, sell me your idea, and if you can convince me, I will go out there, and get you your first names, and seal the deal and get you these highly needed launch clients that will act as an accelerator for your business.  

Personal Strategy Coach  

• The challenges of life have motivated me to re-invent myself on several occasions over recent years, to come out as a completer and more mature person and professional.  

• As a seasoned professional, I’ve been exposed to almost any imaginable situation and challenge. Most importantly, I have learnt that I am capable to get to the bottom of things in a relatively short time frame, by listening carefully, asking the right questions, which may be painful at the right point in time, and thus helping you to come to our own conclusions on what’s next, either in personal development, strategic choices, or simple iterations. I will never tell you what to do, but simply help you to organize your mind and reach the insights that you need to move on   

Strategy Advisor   

• For start-up ecosystem, Innovation departments and gig-economy for anything related to the following topics:  
• Banking, finance, funding, Fintech loan structuring, derivatives, cash mgt, Equity Capital Markets. DeFi  
• Innovation methodologies (Lean start-up, Design thinking, Kanban, Scrum etc.). Certified PSPO1  

• (Dutch) Start-up ecosystem  
• Corporate venture building: ABN AMRO DARE methodology, INSEAD Corporate  

Venturing & Innovation

• Gig and flex work ecosystem including the regulatory environment  
• Platform-economy and platformification of markets and services  

• WAAS (Whatever-As-A-Service)